THE recently concluded TNT-Barangay Ginebra title showdown proved to be a monster hit not just at ticket sales but in TV ratings and in social media hits.
The Tropang Giga beat the Gin Kings in the well-fought series that took the full seven-game distance, with the decider drawing a crowd of 21,274 at the Smart Araneta Coliseum.
It's a giant hit on TV viewership as well, with the winner-take-all Game 7 registering 5.1 percent NUTAM (Nationwide Urban Television Audience Measurement) rating and 4.6 PHINTAM (Philippine National TV Audience Measurement) rating.
Game views hit a peak of 7.0 percent or about five million viewers as per the Cignal TV report to the PBA board of governors in a meeting at the PBA office in Libis, Quezon City Monday.
Both audience measurements were sourced from the survey conducted by AGB Nielsen.
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"Nakakataba ng puso ang suporta ng mga fans, at ang aming taos pusong pasasalamat sa kanila," said PBA commissioner Willie Marcial.
The Game 7 4.6 PHINTAM rating appromixated the achievement of the Season 47 Governors' Cup finals at 4.9 percent which was the highest rating sports event in 2023.
Incidentally, the Season 47 GC crown was also disputed by TNT and Ginebra, with the series aired on TV5.
Now at RPTV, the TNT-Ginebra duel was also well followed, with Sunday's duel's viewership topping GMA's Amazing Earth and PBB Celeb, and ABS-CBN's Saving Grace and Liar.
